General Motors’ OnStar brand is introducing a new logo and brand identity that focuses on keeping drivers of all brands safe, both inside and outside of the vehicle. Along with OnStar’s new brand ...
General Motors Co. is rebranding OnStar, its in-vehicle safety and security communications service, with a "modern, simpler design," the automaker said Thursday. The new identity and logo begin "a new ...
OnStar is moving beyond the car as motorcyclists and Amazon Alexa users can now benefit from the company’s safety technology. Starting with motorcycles, the OnStar Guardian app (Apple Store / Google ...
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